Everything you do or say and everything said about you contribute to your personal brand. The dynamic Amanda Rose points out the five most critical factors that affect your personal brand. In sum, “be passionate, be honest, and keep it simple.”

  • Everything you think/say and everything people say about you constitute your brand
  • 5 critical factors that affect  your personal brand
    • Core values, what’s most important to you
    • Attitude, which often determines whether or not people want to deal with you
    • Passion – what you love to do and want to do if you could do anything
    • Purpose, which will help you make decisions and plan for the future
    • Six words that describe you, which should be used in brand communications